Guerrilla Social Media Marketing

Guerrilla Social Media Marketing: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits, by Jay Conrad Levinson and Shane Gibson, teaches you how to implement guerrilla marketing with social media networks.

Features include:

• 240 pages.
• Action plans.
• Implementation steps.
• Step-by-step social media attack plan.
• 19 secrets every guerrilla social media marketer needs to know.
• The guerrilla social media toolkit.
• The 7 sentence social media attack plan.
• 22 point social site and blog checklist.
• 20 types of ROI.
• Free guerrilla intelligence tools.
• Future social media weapons that are worth knowing about.
• Learn about engagement vs branding and pitching.
• Discover the top 10 attributes of a guerrilla marketer.
• 100+ social media weapons and tools.
• Learn to identify the right target markets.
• Discover nano targeting.
• Referral and reward programs.
• Learn about a maintaining a strong ongoing branding strategy.
• How to honor relationships and value permissions.
• Discover how to build your guerrilla HQ.
• Social sites vs traditional websites.
• Engagement pages vs landing pages.
• Learn about subscription options.
• Keeping it simple and focused.
• Discover how to automate and anaylze.
• Learn about recruiting a partnering with guerrillas.
• Tapping into other guerrilla networks.
• Discover the 7 sentence guerrilla social media plan.
• Your guerrilla marketing calender.
• About the authors:
  • Jay Conrad Levinson is a public speaker who regularly delivers presentations in both the US and abroad. Jay was a former executive with Leo Burnett Advertising and J. Walter Thompson Advertising.
  • Shane Gibson is an international speaker on social media and sales performance.